I wrote this piece on Medium first about my work as a Product Manager:
Last week, colleague walked over to my desk to ask me about the product I just started working on. And by started to work on, I mean I inherited this product in part because there was some significant “clean-up” needed and rumor has it that I’m good with fixer-uppers. His question to me was, “How about we just start over?” In short, stating that he’d almost rather walk away from this dumpster-fire mess than somehow try to put out the embers and make something of the leftover half-burned pieces of fresh garbage. Well, this isn’t exactly what he meant but that’s probably how I felt when I heard the question and realized the hole I now needed to climb out of.
Finding a home is probably now one of my new-found least-favorite activities. I think it ranks up there with cleaning floors and doing laundry, which are some of my least favorite chores. I should probably clarify; finding a home that is within the realm of what I want to pay, doesn't increase my already hour-long commute and has laundry within the unit is a huge chore. Continue reading "Finding a Home"
When I read the exchange between Powell and Clinton, I could instantly relate. It seems that working at the State Department is a lot like working in financial services. And, quite honestly, it wasn't until I worked at a bank that I realized just how oppressive IT policy could be. Email on your personal phone is a relatively new concept at my current employer in the financial industry and even then, it is significantly locked down via a special app that doesn't let you navigate to links or download files to your phone.
Anthony and I were in Montreal over the weekend. We had a blast and, unsurprisingly, spent a lot of time eating. During one of those moments, we happened to be in the Old Montreal area at a restaurant called Le Robin Square enjoying a leisurely lunch. We had VERY leisurely lunches. While the service at all the restaurants we visited was great, we noticed there's a bit of a slower pace of life in Montreal — especially when it comes to dining — that is pretty much unheard of in New York. Not a bad thing but just different!
While we were there for lunch, we happened to notice the restaurant had a TV screen with some digital ambiance playing on it. This consisted of a stock video of a vineyard and you could see the leaves gently swaying in the wind. This got me thinking about the idea of the "digital picture frame."
The word "career" is loaded with so many expectations.
Over the past year and half, I've really wrestled with the significance of this word. I started my career knowing that I definitely wanted to learn and grow as a developer of technology. I was always striving to learn how to develop in a new language or learn a new facet of how the sausage gets made, so to speak. To that end, I spent a good ten years dedicated to developing web-based experiences. I was pretty confident that I could do this — and more — and so I embarked on a new phase of my career.
I decided to transition away from the familiar world of entertainment and execution into strategy and an industry I've never worked in before. While I've enjoyed the fact that my technology background has allowed me to dip my toe into various industries, it's been truly eye-opening working in the financial services industry. The amount of regulation we are subject to (and that I must now be aware of in my day-to-day work) and the volume of outsourcing (across all kinds of functions) is pretty staggering. I've also come to find that I miss the good ole days when I knew what I was doing from one day to the next. Being in a more strategic role means that as strategies change, so does what you are doing; there's definitely less exposure to that volatility at the developer level (or at least, maybe you don't feel the ambiguity as ultimately someone is always telling you what to build).
That said, I recently created a small web application and I felt like I was back in my element. I created the app for my husband to be able to update his podcast feed on his own; there are definitely services that do this but since we have the means, I figured I would build this myself. It's nice to have a compact finished product; this reminds me of a previous job I held where I did get to make a lot of decisions on product direction but I was also directly involved in building the interface to support those decisions. Today, it takes a village to get anything done at work. This is great when it works but frustrating when it doesn't. It can definitely trigger a feeling of impotence when you go to work day in and day out but have little output to show for it. Continue reading "Career Day"
Seriously, how great is it to be a television fan? What used to be relegated to HBO and Showtime (and sometimes Starz) has now been extended to all methods of consumption. There are great long-running shows that first aired on cable like the dramatic Mad Men and the often ridiculous It's Always Sunny in Philadelphia. Then there have been amazing shows on Netflix like the addictive House of Cards and the adorable Unbreakable Kimmy Schmidt. And don't get me started on all the programming on network television! Shows like Flash and New Girl come to mind immediately, but there are many others.
And, on top of all the great programming that has been developed, we have more ways to watch than ever. Netflix and chill is a thing because pretty much everyone has Netflix. And since a lot of people have Amazon Prime membership, Amazon Prime Video is also a thing (it doesn't hurt that they have the entire HBO back catalog — now I can watch Six Feet Under and The Wire!). Finally, there's also Hulu which amazingly has carved out a niche for itself with original series content as well.
With so much great stuff to watch, it's often hard to find the time. What can make it even harder is if you are part of a couple that co-watches. My husband and I typically try to watch shows together because we enjoy talking about them when we aren't watching them, but also because it's another way to spend time together. And you know that co-watching is a real cultural phenomenon when even the New York Times devoted some space to it, touching on how it impacts real relationships.
And, while I fully acknowledge this is a total first-world problem, co-watching can be really challenging! My husband, Anthony, and I want to watch things together but sometimes I'm at Muay Thai class late or he's off covering a soccer game. The reality is that because we are two fiercely independent people, our schedules don't always line up. We don't always watch the same things, but when we do, it can be something that we literally need to schedule on our calendars to ensure we can watch together.
But, this can put a strain on a relationship and cause a partner to stray — and watch TV shows without their partner (instead of patiently waiting for a co-watching opportunity). I've often said that Anthony has "cheated on me" with a particular program that we wanted to co-watch. Like most things in this day and age, thankfully, there's an app for that!
Right now the temperature is starting to warm up in New York. However, it's inevitable: winter will be here again before we know it.
And every winter, I'm freezing to death because at some point in time I wore the wrong shoes. Like that time I was going to Philadelphia and needed a headphone splitter so my husband and I could co-watch a movie on the bus ride down. I spent the better part of an hour searching for one while the snow came down around me. All I found was that my boots had sprung a leak and that apparently the only place to buy dry socks in TriBeCa is at the Equinox where you will spend too much money for them (do rich people not need socks?!).
Over the past few months, I've been on a quest. My mission has been to find an affordable pair of wireless Bluetooth headphones. The purpose for this mission is pretty simple. I wanted to have some headphones that I could wear while running now that I work from home one day a week and can feasibly run during my lunch hour then. While I don't love running, I love the dedicated time with my music. And when I focus on my music and the landscape outdoors, running turns into something I can get into.
Of course, it would be great if these headphones were also esthetically-pleasing, had great battery life and could replace my every day headphones (and headset for phone conversations) that I typically carry in my purse.
In short: one pair of headphones to rule them all!
Inc Magazine published an amazing piece by Jen Alsever in 2014 outlining how companies should market tech to women. In short: Houston, we have a pink problem!
I have no idea where this came from but there appears to be some prevailing logic among marketers (perhaps mostly the male decision makers? I digress…) that women will buy something as long as the item in question is pink. Perhaps the worst (and simultaneously best!) example of this is when BIC, the company that creates writing implements, decided to create "BIC for Her." The marketing for this pen — which, by the way, was just like their other pens except pink on the outside — seemed to imply that women had been waiting eons and FINALLY the good folks at BIC created a pen for the ladies! Needless to say, Amazon reviewers have had a field day with this.
Today I discovered that KOSS, a brand that creates affordable headphones that I happen to really like, has a rather unfortunate filtering criteria on their shopping website.
Within the "earbuds" category, KOSS' filtering criteria tells me that in the "For Women" category there is only one option. Who on earth decided that of the 20 earbuds listed on their shop, only one pair was appropriate for women? And furthermore, who decided that the "FitBuds" (which come in colors like Coral and Mint!) are exclusively for women? Do men not enjoy colorful earbuds? And, while I can acknowledge that maybe some women have smaller ears, surely having small ears / ear canals is not a problem exclusively faced by women. That said, I own earbuds from KOSS; the ones I own are not in the "For Women" category which begs the question: why even have a "For Women" category at all? How about filtering criteria based on scale (large buds / medium buds / small buds)? Or filtering criteria based on color (colorful / printed design / black)?
Not only is the KOSS approach lazy but it's also insulting and demeaning to women. While brands probably do not intend for this to be the result, they are making assumptions about a market they are trying to reach. These assumptions are simply validating that they know very little about the market they are aiming for and have done very little to educate themselves. And I say it is lazy because, per Alsever's second point in the Inc article, "women" is pretty broad as far as being a segment you are looking to target.
In the past, I came down on the Coach handbag company for this but it seems like their website has evolved! Their marketing used to infer that their beautiful leather totes and briefcases were only of interest to men. Their web shopping experience used to put all of these bags under the "Men" heading. Now, I'm happy to say that under "Women" they have a "Business Bag" category which includes many of the fine leather bags that are gender neutral. They also have a "For Everyone" header which is nice to see for gender identities that aren't so black and white.
In short, I've reached out to KOSS on their Twitter account to implore them to fix their filtering. Given that I do really enjoy using their products, I hope they will consider making some efforts to avoid pink-washing their marketing.
I don't think I've written here explicitly about Zipcar but, if I did, you'd think it was a paid advertisement. I can't say enough good things about them and I'm a huge advocate for car sharing (though, if someone invented teleporting, I'd have to switch my stance…). I get regular email communications from them and fairly recently, they sent over a discount code for a hotel booking through an iPhone app called "Hotel Tonight."
Perhaps I'm atypical or maybe this is how I fit into the millennial sterotype, but I don't always book hotels. On at least a couple of occasions, I've gone with the AirBnB-type rental in lieu of a hotel and have been very happy. Additionally, when I do book hotels, I don't have a ton of brand affinity. Generally, I try to stay at nicer hotels but tend to find better deals at boutique hotels so I don't necessarily have Hilton points or anything like that I'm trying to rack up.
That said, Anthony and I were planning for a very abbreviated trip to Boston for my birthday and we were in the market for a hotel room. I had briefly looked at the AirBnB market and the pickings were pretty slim. On a whim, I decided to download the Hotel Tonight app. I think what immediately impressed me about this app is how streamlined it was to use. Many apps push you to create an account before you even start using the app. I typically dislike this approach because it's really a cheap way to gain users — you can say you have 1 million users but if most of them signed up once and then didn't continue to use your app later, what value was it to have those folks signed up?
I wanted to use my promo code so, prior to booking, I went to the tab that looks like one for profile information and loaded in all my pertinent information, including the promo code. Once the code is loaded into your account, it will be applied to your reservation at checkout. You don't have to do anything extra to apply it which is nice.
Additionally, another point to note is that you don't have a "hamburger" menu here that hides a whole bunch of options you couldn't figure out how to fit into your app. The options presented make it clear what Hotel Tonight is trying to do: get you to book with their hotel partners AND refer friends to Hotel Tonight to drive their download/membership/engagement numbers higher. Also, the error conditions — when you dont have wireless or cell signal, for example — are really well done.
One of the really neat things about this app is that you can track hotel prices for a given location over a certain period of time in which you want to book and Hotel Tonight will notify you if the prices have gone down. This was actually very helpful to me as I thought I had missed out on a deal but the next day received a notication that the prices were lower and, sure enough, the original hotel I wanted to book was available again.
The absolute best part of this app, however, is the integration with Apple Pay. Paying for your hotel is incredibly easy. After hitting the "Book Now" button on a listing, there is nothing left for you to enter. Because I've already entered all my information, the only thing left to do is pay. From the confirmation screen, I can see the dates I'm signing up for and the full price I'll be charged. Simply authenticating with my thumbprint is the last step and confirms that I am authorized to make this purchase.
In what has lately been a very busy time for me, I've found that apps that make my life easier have truly been vital. Hotel Tonight will definitely fall into that category and I wouldn't hesitate to use it again in the future. Competitors such as Expedia, for example, often do too much or try too hard to sell add ons/gimmicks rather than focusing on the right customer experience to make the act of booking travel less of an ordeal.